Tuesday Mar 18, 2014
6:30 PM - 8:30 PM CDT
LOCATION:
Midtown Hy-Vee
Meeting Room
5010 "O" Street
Lincoln, NE 68510
$20 for ASA-Midwest Members
$25 for Non-Members
Includes Dinner and Roundtable
ASA-Midwest offices: 816.781.5801
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Marketing to Generations X & Y
Video Training by Bill Haas
In this class Bill Haas presents some concepts and information to help you better understand and market to generations X and Y. Meeting their expectations is the easy part. Communicating a message to attract and engage them seems to be the challenge.
You cannot ignore these two groups at 80 million strong - the opportunities are enormous. We will examine what makes them tick and what influences their decision-making process. Understanding the obstacles of reaching them beyond their
incredible filters will lead your business to connecting with an extremely loyal customer of the future.
